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Techila/Case studies/Merchant cash advance lender

Published 4 Mar 2024  ·  Last reviewed 11 Nov 2026

Merchant cash advance lender
Origination, underwriting, syndication and servicing on Salesforce

Client

Merchant cash advance lender

Industry

Financial services

Salesforce products

Sales Cloud

Integration

DocuSign, Ocrolus, DecisionLogic, ACH and NACHA payment processors

Delivered by

Techila Global Services, Salesforce Summit Partner

Merchant cash advance lender

Techila Global Services built a merchant cash advance lender one Salesforce system for the whole deal: online applications with OCR intake, underwriting with bank-statement and background checks, syndication to multiple funders, DocuSign contracts, and servicing with ACH and NACHA payment processors, repayment schedules, renewals and stacked deals. LendSuite now packages this model.

The client is a merchant cash advance lender that funds small businesses with syndicated capital. Techila Global Services, a Salesforce Summit Partner, built its lending lifecycle in five stages on Salesforce. Techila's LendSuite now packages origination, underwriting, syndication and servicing on Salesforce Financial Services Cloud. Source: original Techila case study, published 4 March 2024 (archived copy reviewed 11 November 2026). The client name is withheld pending permission.

At a glance

Scope
Origination, underwriting, syndication, servicing and renewal, with dashboards at every stage
Results
Not published in the original case study
Original case study
Published 4 March 2024; refreshed 11 November 2026
Provider
Techila Global Services · Salesforce Summit Partner

The challenge

The lender needed one system to capture merchant prospects and their documents, screen merchants through underwriting, bring in syndicators to fund each deal, fund merchants and pay syndicators back, track every payment, and calculate commissions with a dashboard.

01

Prospect merchants and their documents had to be tracked in one place.

02

Merchants had to be screened through underwriting.

03

Syndicators had to be brought in to fund deals.

04

Funding to merchants and paybacks to syndicators had to be initiated and tracked.

05

Every payment had to be tracked, and commissions calculated and reported on a dashboard.

The solution

Five lending stages

Techila designed five stages: Origination, Underwriting, Syndication, Processing and Renewal. An online application feeds Salesforce, Ocrolus reads applications and bank statements, DecisionLogic pulls statements, a background and credit check service supports underwriting, DocuSign handles contracts, and servicing runs payments through multiple ACH and NACHA processors.

01

Origination: an online application on the website stores merchant data in Leads, Accounts and Opportunities; documents can be requested at any stage and are kept in DocuSign; Ocrolus turns PDF applications into Leads.

02

Underwriting: sections for merchant details, previous loans, bank accounts and offered amount; Ocrolus and DecisionLogic supply bank statements and monthly transactions; a background and credit check service checks legal history and credit score.

03

Syndication: syndicators are invited to fund each deal; offers with the lowest factor rate and longest term are shown first; the deal funds once 100% syndicated, and the contract is signed with DocuSign.

04

Servicing: fund and collect through multiple payment processors (ACH and NACHA file-based submission) in one org, with balance checks, payment adjustments, repayment pauses, alerts and bank-holiday handling.

05

Deal tools: a syndication wizard capped at 100%, Fund Deal (amount, factor rate, term, frequency, fees), Create Repayment, Complete Deal with payoff, and Renewal, Stack and Existing-New deals.

06

Repayment chart emailed to the merchant as a PDF, and one setup page for all servicing settings.

Salesforce products used

Sales Cloud

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