Client Overview

Ark Swimwear is a premium swimwear brand that focuses on high-quality, minimalist designs. They required a robust customer engagement and order management system to streamline operations and enhance customer experience.

Challenges

  • Inefficient customer support leading to delayed responses.
  • Manual order tracking and processing.
  • Limited AI-driven insights for sales and customer service.
  • Lack of an automated chatbot for handling FAQs and customer queries.
  • No self-service options for order management and returns.

Solution Implemented

Techila Global Services implemented Salesforce Agentforce with the following capabilities:

Customer Support Automation:

  • Agentforce Chatbot: Automated handling of FAQs with high accuracy.
  • Intelligent escalation of complex queries to human agents with full context.
  • Product recommendations based on customer preferences and browsing history.

Omnichannel Support:

  • Seamless integration with email, social media, and web chat for consistent customer service.

Order & Inventory Management:

  • Automated Order Tracking: Customers can check order status in real-time.
  • AI-powered notifications for shipping updates and delays.
  • Self-service Returns & Exchanges: Customers can initiate returns and exchanges via chatbot.
  • AI-driven recommendations for alternative products based on purchase history.

AI-Powered Sales Insights:

  • Einstein AI for Sales: Predictive insights to identify high-value customers.
  • Personalized email and messaging recommendations for re-engagement.
  • AI-driven discount suggestions based on customer purchase patterns.
  • Salesforce Copilot: Insights such as “Which product categories are trending this season?” and “Show me customers with abandoned carts in the last week.”

Results & Impact

Improved Customer Support: 50% reduction in response time with AI chatbot automation.

Enhanced Order Management: 30% fewer support inquiries due to self-service tracking.

Increased Sales Conversions: 20% rise in repeat purchases driven by personalized AI insights.

Optimized Operational Efficiency: Reduced manual workload for customer service agents.

Conclusion

With the implementation of Salesforce Agentforce, Ark Swimwear has achieved a seamless, AI-driven customer engagement and order management system. The solution has significantly enhanced efficiency, improved customer satisfaction, and positioned the brand for scalable growth.