Why Choose A Separate Platform For B2B Transactions?
One of the most common questions asked by clients is regarding the need for a separate
for B2B transactions while there already is a B2C platform taking care of similar business
For any business adopting the B2B model, especially in the e-commerce sector, it is
differentiate between the CRM methodologies used in B2B and B2C platforms. When you are dealing with
the end customers, your channel, tone, and purpose of business communication is considerably
different than dealing with other businesses.
B2B communication is much more precise and professional as compared to B2C communication. As your
platform also handles your interaction with the customers, having a common platform for B2C and B2B
activities are likely to cause confusion.
Also, the volume of sales and the types of products are different in both models. While a B2C seller
would deal in smaller quantities of products, a B2B seller would need to keep a track of fairly
large volumes of bigger and heavier products. For instance, as a B2B
commerce user, you may place a
bulk order for stocking up multiple retail stores with the products you want to sell or a single
order for heavy factory equipment from your supplier. Such transactions require separate handling of
CRM to ensure the smooth functioning of your business.
What Is Salesforce Cloudcraze?
Salesforce B2B Commerce Cloud, commonly known as CloudCraze, is essentially a branch of Salesforce
Commerce Cloud that helps businesses following the B2B marketing approach in recording, storing,
tracking and analysing valuable data. It facilitates an array of e-commerce activities you undertake
with your business customers.
This platform came into being when Salesforce acquired CloudCraze, a robust e-commerce tool for B2B
transactions. The software is typically designed for businesses that deal with larger and more
complex purchases. If your contact database is not big enough but your sales volume is high,
Salesforce B2B services are ideal for your enterprise.
Key Features Of Salesforce Cloud Craze
The platform of Salesforce CloudCraze is an ideal combination of e-commerce and
business CRM. At Techila Global Services, you can avail of an array of features of the platform that
would help you automate your business and increase its overall functionality.
One of the most sought after features of CloudCraze is the personalized user experience it provides.
As compared to the end customers, each of the businesses you deal with has specific needs and
The platform would help you in interacting with your contacts based on the individual requirements
with the help of tools dedicated to modifying site designs, creating new pages, and adjusting
product search rules based on your clients.
Systematic Order Management
CloudCraze facilitates smooth and systematic order management. Based on the clients and products you
are dealing with, you can configure the complexity of the order management feature of the platform.
As this feature posts all your order actions on a regular basis, it drives your checkout processes
and provides you with key business data.
Especially when you are dealing with other business organizations, it is very important
to keep track if every single activity performed by your team while interacting with them.
Salesforce CloudCraze has a provision for undertaking thorough analytics and creating robust reports
out of the same. It provides management with a 360-degree view of your business and allows them to
make important business decisions. This information is instrumental in making favourable changes in
your business processes and increasing customer traction.
Here are some of the other important features you can avail by getting this Cloud platform
Provision for authenticated sites with logins for every visitor
Shopping carts having the capacity of holding thousands of Stock
Keeping Units (SKUs) per order based on your requirements
The option of 2-click orders for increasing the speed and ease of
large and frequent orders
Multiple custom themes for customer storefronts, giving a unique
look and feel to each of your Accounts
Enterprise e-commerce facilities
The strong and efficient pricing engine
Provision for personalized content management
Seamless mobile customization
Integrated infrastructure in sync with Salesforce CRM
Multi-currency, multi-language and multi-site approach
Multiple custom product catalogs sorted by your Accounts for
dealing with exclusive products or a subset of your products
Provision for negotiated or contract pricing that can be adopted
by a specific Account or customer segment
Provision for multiple delivery dates and delivery locations
through complex shipping functionality
Multiple payment types such as purchase order, Automated Clearing
House (ACH), credit cards, etc.
Our salesforce b2b commerce developers ensures that our clients avail the best
benefits out of the CRM platform, drive their sales, and improve the productivity of their
organization. As reliable Salesforce e-commerce solution providers, we offer an array of benefits to
the clients opting to implement B2B Commerce Cloud.
Exclusive Omni-channel Experience
By availing our services, you can provide an extensive cross-channel marketing approach to your
clients, similar to that of a B2C platform. Such an omnichannel experience will help you improve the
overall user experience and build healthy client relationships.
We help you design your communication channels meticulously to ensure timely and efficient
Simplifying B2B Complexity
Owing to the large volume of sales and increased complexity in the products dealt, the process of
B2B marketing over e-commerce might get complicated to online sellers.
Our Cloudcraze developers will help you in simplifying this complexity by helping you deal with contract-based
catalogs, systematic pricing, product configuration, generation of quotes, and all other aspects
involved in B2B commerce.
Context Marketing Through Increased Automation
salesforce B2B Commerce developers to helping you in the field of content marketing, improving your ability
to provide the right services to the right person at the right time. This objective is attained
through business automation provided by the platform of Salesforce CloudCraze. We ensure that all
your business data is thoroughly scanned and your sales representatives are provided with classified
information for performing their activities. Through automation, we also aim at reducing the
workload of your team to a considerable extent.
Dealing In Complicated Products
As mentioned earlier, many of the products dealt in B2B transactions are bulky and complicated. We
assist you in solving this issue thorough guided selling, helping you choose the products that best
suit your specific needs, and do not create hassles for your business.
Our experts will help you make the optimum use of the Salesforce CRM platform by merging it with
e-commerce activities. By availing our services, you can keep a track of your activities and the
activities of your customers on your online selling portal and store the data within your CRM system
to help you analyze the same. This blend of services will help you undertake effective sustainable
marketing. You can also integrate the system with your back-office ERP according to your
Quick Set-up and ROI
Contrary to the legacy technologies that demand greater time and heavy capital requirements, we will
help you in using B2B Commerce Cloud for launching for e-commerce venture in less than two months.
In such a short span of time, you will be able to set up your online store and start accepting
orders. With efficient planning and CRM handling, you can also start getting a quick return on your
investments, which will help you in building business cases for future projects.
Through our services, we ensure that the multi-tenant environment of the B2B Cloud platform frees
your resources from looking after the infrastructure and license capacity of the platform. As the
platform would scale automatically with your needs without you having to pay for the entire
infrastructure, you can scale your e-commerce venture faster on the cloud at an affordable rate.
Regular Product Updates
We understand the need for being in sync with the latest technology and using the latest version of
the CRM platform. Salesforce CloudCraze provides you with a dynamic release calendar and allows you
to avail of new features and upgrades with the help of Salesforce App Cloud. All of these updates
will be received by the users on a real-time basis, allowing them to be in sync with the latest
We Provide Most Exclusive Process For Business
We connect you with our experts who try to understand your business requirements and challenges that you are facing with your current implementation by asking relevant questions
We provide the best solution to your complex business challenges by considering what is right for the business and its customers instead of what we think is right. This is a real definition of digital transformation for us.
We believe in working together rather than for anyone because we all know together we always achieve more. Hence we act as your partners who are responsible for making you and your business successful with the implementation.
We strive for continuous improvement instead of perfection. Hence we listen to your feedback and according to that, we focus on making improvements continuously within each milestone, sprint, and release.
Why TECHILA Global Services ?
Why TECHILA Global Services ?
Salesforce Development, Salesforce Consulting Service Salesforce is a powerful tool for marketing and promotions. We design and optimize your sales process to maximize cross-selling, up-selling, and deliver effective personalized marketing to your customers and also we are professional development and consulting partners.
Salesforce CloudCraze or B2B Commerce Cloud is a platform that helps B2B online sellers in
setting up their storefronts, tracking customer data, and analyzing the same to provide
personalized services to the business customers. It allows users to handle different storefronts
across different channels from a single unified interface.
What is the price for implementing CloudCraze?
The price for implementing CloudCraze would depend on the specific tools you want to implement
and the package you want to go ahead with. Once you book an appointment with us and share your
requirements, we would provide you with the most suitable package that fits within the range of
Why should businesses implement Salesforce CloudCraze?
Businesses should implement Salesforce CloudCraze because the platform allows users to have a
360-degree few of their customers/prospects and improve their buying journeys to close more
deals. A single platform and database provides businesses with multi-channel, multi-language,
and multi-currency capabilities to manage different storefronts effectively.
What if I want to manage B2C transactions?
If you are willing to manage B2C transactions, you can get Demandware (Salesforce B2C Commerce
Cloud) implemented. It provides users with the same services as CloudCraze, tailored for
catering to the end customers.
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Chitiz and his team did a great job. Delivered a complex solution on time and on budget. Thank you. I look forward to working with you again soon.
I have collaborated with many Salesforce development agencies and Techila Global Services has been the absolute best. Not only do they exceed expectations, they apply their vast knowledge and creativity.
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