Our Salesforce CMS implementation services are aimed at helping you tailor your services according to customer requirements and give approach at them at the right time with the right messages for improved traction.
Centralized Platform For Personalized Communication
The Salesforce content management system allows you and your team to create, manage, and share all relevant content using a centralized platform. It facilitates content management in multiple languages and allows you to control who creates what.
This ensures a good amount of consistency in the business processes carried out within your organization. Also, Salesforce CMS helps you create content that is in sync with the dynamic needs and preferences of your customers.
It scans the customer records stored within your database to ascertain the details regarding to the best content to create for specific customers in a way that it would result in more deals getting closed.
Sharing Content On Multiple Platforms
Salesforce CMS allows you to make optimum use of the most suitable communication channels for sharing the content created.
Depending on the customers you are catering to and the goals you want to attain, it helps you put out your content over all major platforms, including web, mobile, email, and social media.
Organized Approach To Content Management
We ensure that Salesforce CMS helps you manage all your content in a systematic and organized manner. Apart from creating relevant content, the platform allows you to define the access different users have on the said content. Also, it lets you define the channels that be used for communication by specific content creators.
With the help of Salesforce CMS, you can create separate CMS workspaces for content for differentiating internal and external information, varied geographies, and different marketing/sales campaigns created by your team. Such an approach prevents unwanted data silos and ensures consistency in the creation and sharing of your content
Manage Content In The Lightning Community
Salesforce CMS goes well sharing your content on the Lightning Community. The platform allows you to organize your content into distinct collections and tag the same as required in your content management workspace.
In Lightning Experience Builder, you can add the created content to your page and easily publish the same to your community for making your content live. Moreover, you can manage the display of your content differently in each of your Lightning Communities.
The Salesforce content management platform allows you to manage your content under three headings – Shared Content, Salesforce CRM, and CMS Connect.
Use Of Collections And Topics
Organize and expose your content the right way by using Collections and Topics. Collections help you create a list of content or specific CRM items according to the process rules defined by you. Using Collections will help you update your pages without updating individual content pieces manually.
Topics, as the name suggests, help you easily group and sort the display of your content. As you add relevant topics to your content, your customers can readily discover relate content while browsing your communities.
A CMS Workspace can be compared to different cubicles and cabins in a physical workplace. These workspaces are the key units that help you create, manage, and share your content using Salesforce CMS. Every CMS Workspace contains one or more channels responsible for sharing content drafted by different contributors to the concerned workspace.
In short, these workspaces provide users with a systematic, automated, and effective approach for content management.
Import Content Including Images Into CMS
Apart from creating content, Salesforce CMS helps the users in important content to the platform, including images, documents, news, or custom content types. This can simply be done by uploading a .zip archive of JSON files into the concerned workspace.
Also, the platform allows you to transfer relevant content from external sources and import images in bulk from an external Digital Asset Manager (DAM).
As we are living in a global village, many businesses often find the need to convert their content into varied languages to cater to the customers who are not well-versed with the native language. Salesforce CMS allows you to get your content translated into multiple languages before making it live.
This can be done by setting up your CMS Workspaces with the languages you want your content to be translated into. Once your workspaces are set up, you can manage the translation lifecycle of your content from drafting to the publishing stag